here are numerous Marketing research companies that provide
"off the shelf" market research reports and perform custom market research for
the Biotech industry. A growing number are providing information about their products and
services on the web. We would like to develop a handy web reference guide for Biotech
Market Research Reports/Services at the BioTactics Reference Web.
ncluded with this article is a comparison chart
of selected market research report sites available on the Internet. We would be happy to
1. Continue to update this chart to include your suggestions, 2. Provide a summary of your
comments on various vendors and the quality of their studies, and 3. Provide a future
article on what you should expect to get from a good market research report. If you have
comments to provide, please send them to celebrus@biotactics.com
and we will post them anonymously (unless you request otherwise).
Note: The table is in
tiny print (8 pt.) and you will need > 3.0 Netscape or Internet Explorer to read it
properly. We thought the information was of sufficient value for us to attempt to
provide it on the net. If you have email and can accept word documents, we'll be glad to
email you a hard copy. Let us know what version of MS Word you're using.
ome may argue that "off the shelf" market reports have limited or
no valuable. There is no doubt that the quality of these reports varies
considerably, not only between vendors, but between different reports. As a specific
case, we know of an example from a leading market research company were their market
research reports produced the same calendar year sited different world wide, European and
US market numbers. The first report was for the European market and the second was
produced for the US Market! It is definitely a case of "buyer
beware".
here are times, however, when off the shelf reports can give you a quick
overview of a market, confirm what you already know, and give you a starting place for
collecting data on any new market. In almost all cases we would recommend confirming
data on a critical market issues by primary market research. And by all means give
your feedback to the market research companies so that they will continue to raise their
standards.
The reports included in the current table cover a variety of market
research data including products & services, market statistics, market share, growth
estimates, company and industry profiles.